#MayTheFourthBeWithYou: Darth Vader’s Guide to Marketing

What can this infamous villain teach us about marketing? From the first Star Wars movie in 1977 to today, Darth Vader is still a highly acclaimed character worldwide and across all ages. So highly celebrated that as of writing, there are already 545,000 posts with the hashtag #maythefourthbewithyou on Instagram. Star Wars is indeed full …

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Why Social Media Monitoring Is Good For Your Business

Social media is one of the top channels when it comes to online marketing. While you’re reading this, social media is on the move –people are scrolling their newsfeeds and businesses are generating content. Social media enables you to reach potential clients and generate sales, given that you have quality and engaging content to offer. …

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5 Business-Critical Trends Benchmarking The Future Of Digital Marketing

Each year, new digital marketing techniques come out, existing ones get smarter and the market gets savvier and more bombarded with marketing. Improvements in marketing continue to happen at a faster pace, still grounded on that one goal: getting our audience’s attention. The only change that will continue occurring is where that attention goes, and …

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